Is this for you?
This workshop is for anyone who uses AI tools, or is thinking about using them, and wants to understand what's actually going on behind the screen. You've tinkered with ChatGPT, Claude or an image generator. The output sometimes amazes you and sometimes baffles you. You'd like to know why. You'd like to know what a large language model is actually doing when it writes a sentence, why image AI generates what it does and why these tools fail in the particular ways they do. You're not after a computer science course. You're after a clear mental model that makes you better at using these tools and braver about trying new ones.
Available in person at our four West of England venues, or as a live online workshop. Same content, same trainer, same small-group format.
What we'll cover
Ninety minutes building a useful, working understanding of how today's AI tools actually work:
- What a large language model is, in plain English, and what "training" really means
- Why LLMs are so good at some things and so confidently wrong about others
- How generative image AI works and why people sometimes end up with extra fingers
- What's happening when you give an AI a long prompt versus a short one
- How context windows, tokens and memory actually behave
- What are the real risks with using AI tools, including LLMs and agents
- What automations and agents are in this context, and what makes them work or fail
What you'll walk away with
By the end of the 90 minutes, you'll have:
- A working mental model of how generative AI actually produces its outputs
- A clear sense of what AI is genuinely good at and where it's structurally weak
- The vocabulary to follow conversations about AI without getting lost
- A foundation that makes any further AI workshop, course or article easier to absorb
- A knowledge of the limitations of AI and the potential risks
- An idea of what we can expect in the near future from AI
About the trainer
Nick is the founder of CoMagnify. He's been creating content for brands since before social media took off. He spearheaded the Becks Offbeat campaign in 2008, and in the 18 years since has worked closely with international brands including Virgin, SharkNinja and Overboard. His background spans broadcast and documentary production at the BBC, National Geographic and Discovery.
Nick has spent the past few years following AI properly: reading the research everyone else cites but never reads, building working knowledge of how the major models differ, and using these tools across real client work, his own businesses, and his personal projects. He's not a researcher and doesn't pretend to be. He's a working communicator who knows how to take the technical material and turn it into something you can actually use.
Where and when
In person
This workshop runs across our four West of England venues:
- Bristol: SpaceWorks, BS5
- Cheltenham: Ramada by Wyndham, GL51
- Swindon: Delta Hotels Swindon, SN3
- Thornbury: Thornbury Golf Centre, BS35
Pick a date and venue at booking. A notebook is plenty. Bring a laptop only if you take typed notes.
Live online
Can't make it to a venue? Join us via Zoom. Same content, same trainer, capped at 10 places so the small-group format still works.
Common questions
Do I need any technical background?
No. The workshop is built around the principle that the underlying ideas are explainable in plain English to anyone who's curious. If you can use a smartphone, you can follow this.
Will I learn how to use AI tools?
Not directly. This workshop is about understanding how the tools work, which is a different skill from using them well. The two complement each other. Our Practical AI for Marketers workshop covers the using-them side. People often book both.
Is this only for marketers?
No. This one is for anyone using or curious about AI. The framing is deliberately wider than our marketing-specific workshops.
Will you cover image and video AI as well?
Yes. We cover how generative image AI works, what video AI is doing differently, and where these are all heading.
Will I become an AI expert in 90 minutes?
No, and anyone offering you that is selling something. You'll come away with a working mental model and the confidence to keep learning. That's more useful than a half-understood mountain of detail.
Can I bring a colleague?
Each booking is for one place. If you'd like to bring a colleague, book a second place. It's a per-attendee cap on group size, not a per-business one.
Will this be recorded?
No. AI moves fast enough that even the foundational explanations get tweaked regularly as the field evolves. Every CoMagnify workshop is current as of the day it runs.
I'd prefer training tailored to my business specifically. Can you do that?
Yes, see our Bespoke Training page.
Cancellation policy
Plans change. We get it. Cancel up to 7 days before the workshop for a full refund. Within 7 days, we'll happily transfer your booking to a future date at no extra cost. Just email info@comagnify.com.
If we have to cancel a workshop ourselves (rare, but possible), we'll refund you in full and give you first option on the next available date.